Tips for a successful fundraiser

A fundraiser that moves forward comes down to a few things: a true story, a clear goal and a link that travels.

  1. 1

    A clear title

    Say who and what you are raising funds for, in a few words. It is the first thing people read in a shared message.

  2. 2

    A true story

    Explain the situation, what the money will make possible and who you are. Write as you would talk to a loved one.

  3. 3

    A photo that speaks

    Choose a sharp image of the person or project. It is what appears in the link preview.

  4. 4

    A fair goal

    Set the amount you really need and detail the budget: donors trust what they understand.

  5. 5

    A link that travels

    Start with your loved ones, on WhatsApp: the first donations bring the next. Follow up several times, without embarrassment.

  6. 6

    Regular news

    Post updates to say thank you and show how the funds are used. An informed donor shares more readily.

Get started, the rest follows.

Start a fundraiser